- Lower rates are tempting, but experts say aggressive pitches, upfront fees and “too good to be true” promises should raise concern.
- Slower winter demand and year-end sales targets often lead builders to offer added incentives, especially on quick move-in homes.
- Stabilizing mortgage rates, cautious builder optimism and easing price growth are creating clearer signals for buyers looking ahead to 2026.
- Regret among recent buyers has declined as purchase timelines lengthen, though younger buyers remain more likely to question their home decisions, Realtor.com reports.
- Confidence among builders improved modestly to close the year, with cost pressures and buyer affordability shaping the outlook ahead.
- First-time buyers can overlook steps that add real costs, from skipping pre-approval to underestimating expenses and making credit moves before closing.
- Real estate teams are refining goals, investing in skills and technology, strengthening digital visibility and diversifying lead generation to stay competitive.
- Florida’s housing market remains positioned for long-term demand, with population growth and early signs of rising home sales, Florida Realtors chief economist said.
- Designers say some homeowners are rethinking open floor plans, with growing interest in defined rooms that offer more privacy, comfort and architectural detail.
- The Fed’s quarter-point cut may slowly influence mortgage rates, which are already near yearly lows, while auto loan rates are expected to shift more gradually.
- The average 30-year mortgage rate inched up to 6.22% from 6.19% last week, while 15-year rates rose slightly to 5.54% from 5.44, Freddie Mac said.
- Even small rate differences can expand the number of homes within reach for buyers facing strained affordability, new research shows.
- As social feeds evolve, listing graphics stand out less. Agents get more engagement with storytelling, lifestyle content and authentic video.
- NAR economists project lower rates, rising inventory and a 14% sales increase in 2026, though progress will vary by market as affordability and supply differ locally.
